A loan helped for the expansion of the salon and its interior finishes.


Awatef's story

Awatef is a true role model for Iraqi women, a great entrepreneur driving positive change in conservative communities. She built her business in a simple, honest, step-by-step process, gaining the respect of her family and her community, showing an attainable business model to many.

Awatef is the owner of a beauty salon, a hair dresser and beautician, a wife, and a mother of two children. She is 48 years old and has faced many challenges. She not only tackled them but also made the best of them. When safety and security issues were putting many families in danger in Iraq, Awatef and her family had left the country to stay in neighboring for Syria and Lebanon for a while. While out of the country, she decided to continue her education and gained knowledge of various beautician techniques unavailable in Iraq. This knowledge gave a little advantage, but she certainly had to walk her career path step-by-step.

At first she worked in a beauty salon, where she worked for a wage for about 4 years. She then decided to work on her own and start to slowly build up her own clientele working from home. After about 2 years of working out of her home she was able to open a Salon on her own. The Beauty Salon has now been in operation for 4 years. Awatef provides a range of services to her female customers, who - in addition to receiving their hair and beauty treatments - can also see and experience first hand how a woman can grow a business, and how a woman can grow in the eyes of society.

Managing a beauty salon may not seem like a unique task or a world changing endeavor, but it is indeed. Because behind the walls of the salon there are many opportunities, behind the walls is a hard working women, behind the walls is place where women have a chance to learn from each other, behind the walls is a role model for opportunities to grow.

Awatef is now ready for her next step and further growth as she started to expand her business, and she already started the construction works on the new room to be added as an area for new services: a special area for brides to get ready, a corner for facial peeling, and even some fitness equipment.

Awatef's growing business and her positive attitude qualified her to participate in the WLIFT program and her business is taking a SME loan in the amount of 14,000 for the expansion works and interior finishes.

Based on the political and social challenges of lending in Iraq, personally identifiable information about this borrower has been altered for their protection. RI-Iraq appreciates Kiva lenders' consideration of these challenges and encourages lenders to continue their support for Iraqi borrowers.



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