Monicah is 37 years old, married, and has three children. She operates a retail store where she sells household items and vegetables, which has been doing for six years. Her business is located in a residential area and her primary customers are local residents.
Monicah is requesting her first loan from SMEP DTM for 20,000 KES, which she will use to buy vegetables and household items to sell. She describes her biggest business challenge to be inadequate stock of household items and vegetables. Her business goal is to run a wholesale shop within five years.