Erika

Erika is an entrepreneur from Palmira, Valle del Cauca, with 10 years of experience. She owns a grocery and packaged goods store located at the transport terminal in her town, where she offers a wide variety of products to serve passengers and visitors. Her store is visited daily by more than 60 passersby, allowing her to generate steady income and maintain her business activity with good product turnover.

Erika lives with her three children in a rented house. Her children help her with some store tasks and household organization.

A loan of $6,253,012 COP allows Erika to purchase new merchandise and shelves to expand her store’s production. This investment improves product organization and presentation, increases the variety available to customers, and contributes to the growth of her business.