Joyce

Joyce is a dedicated 37-year-old entrepreneur in Kenya who is committed to building a stable future for her family. She is married and a proud mother of three children. Together with her spouse, Joyce runs their family business, combining teamwork, discipline, and determination to meet their household needs and provide a secure foundation for their children’s future.

Joyce operates a vibrant retail shop selling candies, ice cream, and books, serving children, parents, and nearby schools in her community. She enjoys interacting with customers and meeting their everyday needs, but limited capital often limits her ability to stock sufficient inventory during periods of high demand. The requested support will increase stock levels and improve supply consistency.

Joyce has demonstrated strong financial responsibility by successfully servicing previous loans. Her business supports the wider community by sourcing goods from local suppliers, strengthening local trade. With increased profits, she plans to reinvest in the business, support her family, and work toward long-term financial stability. She sincerely thanks lenders for the opportunity to grow her business.