A loan of $6,700 helped a member to buy seeds in bulk to distribute to farmers.

Malenadu Bhatta Belegarara Sangha Group's story

Malenadu Bhatta Belegarara Sangha (Malenadu Rice Growers Association) has been actively networking with various market players for organic rice and red rice. It is working with more than 170 farmers from four villages producing organic traditional rice varieties and is linking them with markets.

The lack of niche market for their produce led the farmers to set up a common outlet for selling their products.

The association has revived four red rice varieties and spread awareness among the public about the benefits of consuming organic rice. The group aims to create trust in farmers to grow traditional paddy varieties instead of the hybrid ones as it has potential to maximize the returns.

Shivaputra (with hand raised) belongs to the Malenadu group. He is married. His wife is a housewife and they have a daughter who is six months old. He has studied Bachelor of Arts and Law, yet he is passionate about organic farming. Shivaputra goes around various villages to educate the other farmers about organic farming. He explains the procedure of organic farming in detail and helps them to start organic farms.

The group wants the loan to buy seeds in bulk and distribute them to the farmers.

The group dreams of starting a community rice mill for collective production, processing and marketing, which will maximize returns to the farmers.

In this group: Shivaputra, Halappa, Narashimha, Basavaraj, Vijaya, Gajanan, Nagesh*, Sathish, Basavaraj, Parushuram*
*not pictured

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