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Hericelis De Jesus
Hericelis is 49 years old and earns her living selling clothing and footwear. She also makes and sells pupusas (stuffed tortillas). She's had these businesses for many years, and thanks to her charisma and fine products she has many customers, with even more wishing to buy from her.

Hericelis is a forward-looking person who wishes to provide her family with a better standard of living. For this reason she decided to seek a loan from FUSAI to buy shoes, sandals, skirts, blouses and other items that her customers are looking for.
View original language description ↓
Hericelis tiene 49 años de edad y se dedica a la venta de variedad de prendas de vestir y calzado, además también elabora y vende pupusas. Tiene muchos años de dedicarse a estos negocios y gracias a su carisma y buenos productos ya cuenta con muchos clientes y cada vez son más las personas que desean comprar sus productos. Ella es una mujer visionaria quien desea dar a su familia mejores condiciones de vida y así es como ha tomado la decisión de solicitar este crédito a FUSAI para invertir en la compra de zapatos, sandalias, faldas, vestidos, pantalones, blusas y de más artículos demandados por los clientes.

Additional Information

More information about this loan

This loan will be administered by FUSAI (Salvadoran Foundation for Comprehensive Development), a Salvadoran NGO that owns Kiva partner Apoyo Integral. FUSAI will disburse this loan in order to reach a population that doesn't currently work with Apoyo Integral. This type of loan covers basic services (like housing and water), and supports small business and agricultural activities. Borrowers come from low-income families in rural and peri-urban communities, and are considered to be too poor or lack the proper guarantees to get credit through traditional banks or microfinance institutions. Before receiving their loans, they are vetted by local community organizations and enrolled in classes in financial literacy, and the importance of sanitation, potable water and clean energy. Additionally, FUSAI enables borrowers to guarantee one another and take out loans smaller than El Salvador's average. Important to note is El Salvador is considered one of the most dangerous countries in the world, holding the 2nd place in the ranking of murders per capita. All these FUSAI borrowers live in areas considered by the police as highly violent and dangerous, mainly because of gangs influence. Main risks they face in these areas are thefts, extortions, kidnappings and murders.

About Apoyo Integral

Apoyo Integral (Apoyo) is a nonprofit organization offering financial products that enable clients to increase their working capital, purchase fixed assets, buy and remodel homes, expand agricultural business and more. The organization’s target group is businessmen and women who have already established their businesses but need financial support to strengthen or expand them.

Like Kiva, Apoyo is committed to empowering women involved in business activities in rural areas. Kiva lenders’ funds will be used to expand these services to an even greater number of poor clients in rural areas.


About El Salvador

  • $7,500
    Average annual income
  • 530
    View loans »
    El Salvador Loans Fundraising
  • $31,794,000
    Funds lent in using Kiva
  • US Dollars
    Loan transacted in USD

Success!! The loan was 100% repaid

A loan of $350 helped Hericelis De Jesus buy shoes, sandals, skirts, dresses, pants, blouses etc.
100% repaid
Repayment Term
11 months (Additional Information)
Repayment Schedule
Mar 14, 2014
Apr 2, 2014
Currency Exchange Loss:
Jan 17, 2015