A loan of $275 helped a member to purchase shoes.


Kekognouma Group's story

The Kekognouma group is made up married women who, on average, are 32 years old and have three children. They all live in traditional families in the village of Zanguena, Guegneka commune, Dioïla prefecture, in the Koulikoro region (the second administrative region of the Republic of Mali). They know one another through parentage, neighborhood and friendship ties. They run businesses selling shoes, soaps, and various other products. The women of the Kekognouma group are on their sixth group loan. In the interest of meeting the enormous demand of their clients, they appealed to Soro Yiriwaso. The client Djelika, the second person from the left, is not educated, and is currently a shoe saleswoman. She expects to buy 14 pairs of men's plastic shoes and 41 pairs of women's shoes at the wholesalers in Fana. Sales are made at retail for cash, from her home and sometimes on foot, to a mixed clientele. She expects to make a profit of 19,500 francs CFA per month, which will be used to ensure her children's education.

In this group: Sitan , Mama , Awa , Alima, Djelika
*not pictured

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Translated from French by Kiva volunteer Martha Schmitz



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