A loan of $1,050 helped to buy inventory.

Blanca Nora's story

Blanca is a married woman and the mother of 2 children. She became involved in business about 20 years ago because her family was facing financial difficulties due to lack of resources. She decided to begin selling merchandise on credit, on foot, and little by little she began gaining more customers. Her main challenge was to locate customers when it came time to collect, so she decided to open a store 13 years ago, where she offers products such as men’s and women’s clothing, toys, accessories, personal products, and other things. She can serve customers more comfortably and also has the advantage of being able to exhibit her products. This has allowed her to generate sufficient income to pay for basic household needs. Her drive, charisma and dedication have allowed her to surpass various obstacles, and this has brought her to where she is today.

Now, at her 49 years, she is asking for her first loan so she can buy merchandise in quantity (toys, Christmas decorations, accessories, and other things). This way she will have a stock to satisfy her customers’ different needs and likes, and help increase her sales and the benefits she gets from them. This way Blanca can have the opportunity to grow her business and expand into other sectors, which will mean achieving her main dream. In the mean time she will continue working arduously so she can provide her children with better wellbeing and enjoy a better quality of life alongside those she loves.

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Translated from Spanish by Kiva volunteer Hugo Reyes

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