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Gohar is from Vanadzor town and lives with her twin daughters. Her husband has migrated to Russia as a labour migrant in order to work there. He sends some money home to the family to take care of their needs. To tackle financial hardships, Gohar has been involved in the retail business for many years. She sells perfumes to local people from her house and in this way earns income to cover her family's daily costs.

Gohar is currently asking for this loan to purchase a new stock of perfumes to resell to her customers. She has now been approved for a loan within the framework of a new joint initiative between Kiva and SEF international. The start-up loan program provides business start-up loans with soft conditions to informal businesses that do not have access to traditional credit products. This loan is very important for Gohar and she hopes for lenders' support.

Additional Information

More information about this loan

This loan is part of SEF's startup pilot project to benefit borrowers working in Armenia's non-formal business sector. By providing working capital to artists, auto mechanics, bakers, furniture makers, construction workers and other informal entrepreneurs, SEF aims to help them formalize their businesses, increase their incomes, and build brighter futures.

About SEF International

SEF’s mission is to extend business development and financial services to emerging entrepreneurs in search of productive opportunities to support their families and communities and to build bright futures for children in Armenia.


About Armenia

  • $6,300
    Average annual income
  • 168
    View loans »
    Armenia Loans Fundraising
  • $17,075,775
    Funds lent in using Kiva
  • 406.2
    Armenia Drams (AMD) = $1 USD

Success!! The loan was 100% repaid

A loan of $750 helped Gohar to pay for perfumes to resell to customers.
100% repaid
Repayment Term
26 months (Additional Information)
Repayment Schedule
Oct 8, 2013
Nov 10, 2013
Currency Exchange Loss:
Jul 17, 2015