A loan of $325 helped to make improvements to his business and to purchase supplies wholesale (generally fruit and vegetables).

Víctor Alfonso's story

Victor is married and 29 years old. He is the proprietor of a vegetable store he started in 2011. His business is located in the central section of the city where he lives. He works every day and sells all kinds of fruit and vegetables. He has one employee who works in shifts because in addition to owning his business, he also works as a driver and a seller of merchandise, other jobs he has that supplement his earnings to support his family.

Victor is active, hardworking, unassuming and happy. He goes to a lot of effort to keep his business functioning while overcoming the obstacles he encounters, especially the competition he faces in the sector. Nevertheless, he does not let this get him down but rather it motivates him each day to continue striving.

He is requesting this loan because he wants to make improvements to his business and buy supplies wholesale (generally fruit and vegetables). In this way his establishment will have a better image and he will have a variety of products available to satisfy his customers’ needs. This should result in an increase in sales and his profit margin.

Victor dreams of accrediting and strengthening his business even more so that in the future he has the option of expanding it and generating more jobs. As well he will be able to have a better quality of life and, along with his wife, enjoy greater well being

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Translated from Spanish by Kiva volunteer Diane Chaney

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