Joyce is a small-scale "gari" seller. Gari is a traditional Ghanaian snack that is made from starched powdered cassava and rice. She primarily sells her gari in Nakwa (near Cape Coast). She has had some form of formal education, as she is a junior high school graduate. She is married and has six children. Her husband is a fisherman.
Joyce has been preparing and selling gari for close to two years. Her income is used to help her husband pay the utility bills and their children’s school fees. She plans on using her loan to purchase an increased quantity of cassava, thus allowing her to meet rising customer demand. She hopes to use the profits from her enterprise to fulfill her dream of mounting a gari stand, hence helping her sell from a fixed location in the future.