A loan of $600 helped to buy a chair and a shampoo station to start a new business.


Aida Betina's story

Aida lives in one of the neighbourhoods of the town of El Paraíso with her three children, whom she raises on her own. She has been selling cosmetics and perfumes out of a catalogue for 25 years. She sells both door-to-door, in various neighbourhoods of her city, where she has loyal customers who order from her time and time again, and at her home. She attributes the loyalty of her customer base to her amiability and pleasant attitude. Aida is a responsible person who wants to always do her best. She also sells clothing, both used and new, as well as new shoes for women. She asks for the loan in order to set up a beauty salon at her house, which she would manage with her daughter and which would help her sell her wares. The daughter has experience in being a beautician but lacks the capital to buy the chair and the shampoo station. One of Aida's goals is to have a business in her house, since she dislikes selling door-to-door. Danlí, Honduras - August 2013

Translated from Spanish by Kiva volunteer



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