A loan of $1,550 helped to buy fixed assets (refrigerator and freezer) and wholesale stock (chicken, cold cuts).

Bernardo José's story

Bernardo, 36, has a common-law marriage with his partner. He currently works as a security guard, and has done this for several years. With the intention of improving his family's income, he decided to start his own business, since the salary he earns in his current job is not enough to cover the household expenses. This is why he is starting a chicken and cold cuts distributor, which will be located in the neighborhood where he lives. It will take advantage of not having any strong competition in the sector and the affluence of people who come through, since it is a residential area. This motivates him to apply for his first loan cycle, which will be invested in fixed assets (refrigerator and freezer) and wholesale stock (chicken, cold cuts), with which he will be able to start his entrepreneurial project. With this, he intends to improve his income in order to meet the expenses and basic needs of his household. Bernardo is a man who thrives and he is determined. He also knows that he needs to work hard to reach the objectives posed by this new business. This gives him the possibility of moving forward, fighting to achieve his dream, which is to have more branches in the city where he lives and this way improve his family's living conditions.

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Translated from Spanish by Kiva volunteer Caitlin Jones

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