A loan of $2,075 helped a member to pay for purchasing potatoes, rice, oil, soap, shampoo, biscuits, tea, sugar, etc.


Maa Durga Group's story

Jaenti, aged 39, is a hard-working lady from Chhata village of Nuapada district in Odisha, India. Chhata is a remotely located rural village. The lady standing second from right with raised hand is Jaenti. She is residing with her husband, two sons of 14 and 11 and one daughter of 16 years who are locally continuing their studies.

Jaenti herself has been running a general store in her village with daily-need items like potatoes, rice, oil, soap, shampoo, biscuits, tea, sugar, etc. for the last 10 years. Her husband helps in her business like bringing stock from the nearest town for her general store. She earns a monthly income of 5000 INR from the existing business which is just hand to mouth for the family.

In the year 2010 Jaenti, along with other four members of her village, formed a Joint Liability Group to access loans from Mahashakti Foundation for developing their business. Prior to this loan Jaenti already accessed two loans from Mahashakti Foundation and each time she was able to add some extra items to her shop. This is the third loan for her and from this loan she wants to purchase stock of potatoes, rice, oil, soap, shampoo, biscuits, tea, sugar, etc. in bulk from the nearest wholesale market to avoid the regular transportation cost and loss due to price variation. She also wants to purchase a refrigerator for starting cold drinks selling.

Jaenti believes she can earn more income from this investment which will help her to manage her family finances smoothly. She hopes to construct a good house and arrange the marriage ceremony of her daughter in a decent manner.

The other four members of the groups are Puspanjali, Lalmati, Bhuleswari and Shrimati with rice haller, general store, milk selling and paddy procurement businesses respectively.

In this group: Jaenti, Lalmati, Bhuleswari, Puspanjali, Shrimati



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