A loan of $600 helped to purchase clothing to sell.

Ludmila's story

Ludmila is 26 years old, married with two school-age daughters and lives in the Kaspi district. Ludmila’s parents-in-law live with them as well. The only one who earns money is Ludmila’s husband who works as the financial department manager at the local pharmacy. He earns a small monthly salary which is not enough to make ends meet for a family of six.

Ludmila is jobless. There is a high unemployment rate in the region, but self-employment helps inhabitants to make a living. Therefore, Ludmila decided to start a clothing trading business with a loan but the local credit providers usually demand experience and some stable income from borrowers. Ludmila’s credit requests were rejected several times as she did not satisfy their requirements.

She then received the loan within the framework of the Startup Program, a joint initiative of Kiva and Credo, that gives rural poor people the chance to start or re-start businesses. With the loan of $600, Ludmila will purchase clothing at wholesale prices in Turkey and sell them in her community door-to-door. She plans to sell a wide assortment of well-priced clothing for men, women and children. It is obvious that this job will be hard for Ludmila, but she is ready to deal with the difficulties and develop her trading business gradually. The Startup loan will be a great support for the family, as their income will be significantly increased thanks to Kiva lenders.

Loan details

Lenders and lending teams

Loan details