A loan of $375 helped to purchase a dairy cow.

Joseph's story

Joseph lives in the Kisii area of Kenya, which is scarce of available land. He has six children and has been farming for 18 years. His primary income sources are milk, eggs, tea, crops, and personal business.

He stated what is most enjoyable about farming: "It's a source of income for my household needs." His biggest challenge is lack of market, poor roads, and drought. One of the animals on his farm has been given the name Nyang'era.

Joseph chose Juhudi Kilimo for this loan because it meets his financial needs. When he was asked what he learned during Juhudi's required micro-finance training session, he said "It's customer friendly, and rates are low."

His highest monthly expense is school fees. When asked how this loan will benefit his family, Joseph said that it will be a source of capital to improve their living standard.

As part of Juhudi's loan appraisal process, each borrower's assets are evaluated. Joseph owns the following: a cow, poultry, and a motorcycle. He does not own a pig, a pump, a bicycle, or an automobile. Juhudi Kilimo also tries to measure any change in living standards based on this loan. Joseph has in his household a mosquito net, solar power, a TV, and a DVD player, but he does not have electricity, running water, or a sewing machine.

Note: To create this loan profile, Juhudi Kilimo used a mobile device to gather information in the field and send the data to a central online repository, thus reducing paper use, making the process more efficient, and keeping costs down.

Loan details

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Loan details