A loan of $925 helped to start trading cheese.


George's story

George, 26, lives in Kitsnisi village in the Gori district with his parents, his wife and three children (1, 3 and 5 years old).

George has requested loans from local financial institutions several times for family business start-ups, but without any success. His loan requests were rejected all the time because of his low income and the family’s poor living conditions. The only source of the income for the family is from agricultural activities. They own a plot of land, where they grow vegetables. Also they have milks cows. The cows are milked every day to produce dairy products. Harvested products with the dairy products are sold at the local markets. George requested a loan from Credo to start a family business. George has now been approved for a loan within the framework of the new joint initiative of Kiva and Credo. The start-up loan program envisages provision of business start-up and re-startup credits with soft conditions to rural poor people, who do not have access to credit products. These rural poor people are regarded as “high risk borrowers” because of their low income.

With his credit George will start trading cheese. He has a car, which will be used for trading. George will purchase cheese at the wholesale price from the market in his village, bring it to the capital city and sell with a price markup at the local market there. The new business initiative, financed with the Kiva start-up loan, will significantly improve the living conditions of the family.



Loan details


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Loan details