A loan of $600 helped to rent another counter at the local market and purchase stocks of fruits and vegetables.


Eldar's story

Eldar is 55 years old. He lives in the capital city of Georgia, Tbilisi, with his wife, Lali, his 20-year-old son, and his retired mother.

Several times, Eldar requested a loan from local financial institutions for a family business start-up, but without any success. His loan request was rejected each time because of low income and his family’s poor living conditions.

Eldar is trading with fruits and vegetables. He has a counter at the local market, where the products are sold. His wife is working at the local food factory, as a cook. The family's additional income comes from Eldar’s mother’s monthly pension.

Eldar requested a loan from Credo to start-up a family business. Eldar has now been approved for a loan within the framework of the new joint initiative between Kiva and Credo. The start-up loan program envisages provision of business start-up and re-startup credits, with soft conditions to rural poor people, who do not have access to credit products. These rural poor people are regarded as 'high risk borrowers' because of their low income.

With his credit, Eldar will rent another counter at the local market and purchase stocks of fruits and vegetables. He will expand his business and significantly increase the family income.

Eldar is a very hard-working man. He will work hard and long hours to make his business more successful. Eldar will be reinvesting part of the profit in the same field in order to purchase more varieties of products and to better satisfy his clients' needs. Another part of the profit will be used to ensure a better future for his family.



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Loan details