A loan of $600 helped to begin a new business, selling clothing.


Lala's story

Lala is 18 years old. She lives in Akhalkalaki District with her brother, sister and mother. Lala requested a loan from local financial institutions several times for a family business start-up, but without any success. Her loan request was rejected all the time, because of low income and the family’s poor living conditions.

Lala works at a local hotel as an administrator, and her mother works as a housekeeper. They both get a small monthly income. It is hardly enough to provide food for the family. According to Credo estimations the family belongs to the subsistence poor category.

Recently, Lala requested a loan from Credo to start up a family business. Her loan request was approved, in the frame of a new joint initiative of Kiva and Credo. The Start-up loan program envisages provision of business start-up and restart-up credit, with soft conditions, to rural poor people, who do not have access to other credit products, being regarded as “high risk borrowers” because of low income.

With the received credit Lala will trade in clothing. She plans to purchase clothing from the wholesalers and then resell at higher prices among the neighbors. This will increase the income of the family. The new business initiative, financed with the Kiva Start-up loan, will significantly improve the living conditions of the family.



Loan details


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Loan details