Memuna is single and has 4 children. After successfully graduating from senior high school, Memuna is now an established businesswoman. She works as both a dressmaker & prepares and sells Accra Kenkey (a traditional Ghanaian dish made from corn dough that is wrapped in banana leaves) in Akatakyiwa (near Cape Coast). She has been actively involved in both businesses for about 5 years. As the sole breadwinner in the family, Memuna uses her income to provide for the entire family. Memuna will use the loan to purchase increased amounts of dresses and maize, thus aiding her to improve her overall sales for both businesses. With the new profits from her expanded businesses, Memuna plans to further diversify the type of products that she sells, hence adapting to changing customer preferences.