Although she has received no prior formal education, Rose is an entrepreneur. She specializes in selling cooking ingredients near Cape Coast in Ghana. She has been involved in this enterprise for five years.
Rose is married and has six children. Her husband works as a carpenter. The proceeds from her business normally go towards helping her husband cover the family’s general expenses, and to pay their children’s school fees.
Rose will use the loan to purchase increased amounts of cooking ingredients, thus helping her to improve her overall sales. With the new profits from her expanded business, Rose plans to further diversify the type of products that she sells, hence adapting to changing customer preferences.