A loan of $2,775 helped a member buy goods to stock her grocery store.


Nueva Realidad Group's story

Doña Concepción is 51 years old and is originally from the town of Curungueo, a picturesque town where most people work farming and selling avocados. She has been selling groceries in her house for 18 years, ever since her husband set her up with a work space. It allows them to have an additional income source to help pay for their children's education. She says that she likes her business a lot because she keeps it well stocked and sells a little bit of everything, even toys and gifts. She also sells sandals, soda, and sewing supplies. She buys her sewing supplies in a village near hers called Zitacuaro. She also says that they started their store so people in her community wouldn't have to travel to other towns to buy what they need and so they wouldn't have to spend money on travelling. Conchita (the name she goes by) is asking for a loan to stock her grocery store and stock up on sewing supplies so her customers don't go to different places to buy them. She is grateful to Vision Fund for the loan that she will give her, since she will be able to stock her store better. The names of the other members of the group are Lidia, Francisco, and María Raquel. They will invest what they obtain from loans to buy used clothing and bedspreads to sell, flowers to make flower arrangements, and also to stock up on different brands of cosmetics to sell.

In this group: Concepción, Lidia, Francisco Javier, Maria Raquel
*not pictured

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Translated from Spanish by Kiva volunteer Patrick Bales


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