A loan of $600 helped to buy and insure a dairy cow.


Florence's story

Florence lives in the Nyamira area of Kenya, which is a popular banana growing region. She has five children and has been doing this work for 26 years. Her primary income sources are milk, eggs and personal business. She stated what is most enjoyable about farming is 'quick returns on investments'. Her biggest challenge is sourcing for finances. The animals on the farm have been given the name Kitambaa. She will use the loan of 52,000 KES from Juhudi Kilimo to buy and insure a dairy cow. Florence was asked why she chose Juhudi Kilimo for this loan, to which she replied because it is cheap. This client was also asked what she learned during Juhudi's required micro-finance training session and she answered 'loaning process.' Her highest monthly expense is school fees. When asked 'How will this loan benefit your family?', Florence replied that it will increase her income. As part of Juhudi's loan appraisal process, each borrower's assets are evaluated. Florence owns the following: 'cow, poultry' but does not own 'pig, pump, bicycle, motorcycle, automobile'. Juhudi Kilimo also tries to measure any change in living standards based on this loan. This borrower has in the household 'mosquito net, solar power, TV, DVD' but does not have 'electricity, running water, sewing machine'. Note: To create this loan profile, Juhudi Kilimo used a mobile device to gather information in the field and send the data to a central online repository, thus reducing paper use, making the process more efficient, and keeping costs down.



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Loan details