A loan of $625 helped to buy rice, oil, sugar, coffee, tubers and drinks.


Ledis Maria's story

Ledis lives in Arjona, a town located in Bolivar, which is part of a triethnic group in Colombia with darker skin common in the town centres and communities descended from Afro-Columbian communities.

She sells groceries in a shop where her customers buy basic household goods in small quantities. Her shop is a place of social gathering for local neighbours, particularly housewives. Her business opens its doors from 6 in the morning to 9 in the evening for cash sales. She buys her stock daily from the town wholesalers, with whom she maintains a good business relationship and gets competitive prices. When she began her business she took into account the fact that her neighbours had to travel long distances to buy these products, so she set up a sales point, stocked it little by little and it has continued growing.

She is currently applying for a KIVA loan, which is her first cycle with the Fundación Mario Santo Domingo, with which she will buy rice, oil, sugar, coffee, tubers and drinks etc. With this new investment she will have more merchandise to sell and this will attract customers as they will be able to find everything that they need and her shelves will be filled. This is the reason for the success of her KIVA loan, with which she plans to fulfil her goal of slowly growing her business to eventually reach her main aim of providing her daughter with a quality education.

Translated from Spanish by Kiva volunteer Sara Godwin



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