A loan of $575 helped buy blouses, jeans, and elegant clothing in greater quantities.

Ana Cristina's story

Ana Cristina has a general store where she sells stationary products, clothing, shoes, costume jewelry, makeup, etc. Her sales are made cash on hand and on credit to some customers. She opens her store at 8 a.m. and closes at 8 p.m. everyday, this makes her customers know that between the hours that the store is open they can find whatever they need because Ana Cristina is thoughtful enough to please her customers. Her customers are from her neighborhood and surrounding areas. Each season sales increase and Ana Cristina needs enough work capital to please her customers, it is challenge and during December she gets great family satisfaction because her customers buy more and her income increases as well. That is why she needs a credikiva, her first loan with Fundación Mario Santo Domingo, with it she will buy clothing, shoes and Christmas merchandize to please her customers and to keep them loyal all the while she increases her income.

Translated from Spanish by Kiva volunteer

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