A loan of $1,275 helped a member to pay for purchasing of lentils, oil, soap, washing powder, shampoo, etc.


Maa Sarala Group's story

In the year 2010, five rural poor women from Chhatapipal village of Bolangir district in Odisha, India, formed a group named Maa Sarala to access loans from Mahashakti Foundation to expand their existing businesses. Danda is one of them. The only sitting lady in the photograph is Danda. She is 32, very poor, and lives with her husband, three sons, age 15, 8 and 6, and one daughter, age 13. Her family belongs to the below poverty line (BPL) category. People from the BPL category live on less than one dollar a day. Danda has been running a general store in her small village for seven years with the help of her husband. She sells general grocery items like oil, sugar, lentils, biscuits, and stationery such as books, pens, etc. She was able to increase the varieties of items at her general store with her scanty savings and increase her cash flow. Her monthly cash income from the existing business is around INR 4,000. Apart from this, she also gets some income in kind as the barter system is still prevailed in rural pockets. Out of this income she has been able to manage her household expenses. As per the statement, she was able to increase the varieties in her shop but not the inventory. She wants to increase stock of her business. So the loan amount will be used to purchase items like lentils, oil, soap, washing powder, shampoo, etc. for her general store. This will help her to reduce her purchasing and transportation costs as she replenishes her stock from the nearest town thrice in a week. Danda hopes to save enough money for building a good house for her family as the present house is very small and congested. The other four members of the group are Mamata, Saebani, Sita and Chanchala, who are running an electrical shop, a milk business, and a grocery shop.

In this group: Sita, Mamata, Danda, Chanchala, Saebani
*not pictured



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Loan details