A loan of $475 helped to purchase stock of rice, grains, sugar and other grocery items in bulk from the market.


Yasmain's story

Ms. Yasmain is a 41-year-old active, married woman. She took the initiative to set up a general store business ten years ago when she realized that her husband's income is not sufficient for meeting household expenditures. She used a spare room for a small shop and put in general items of daily use, keeping in mind the people living around her and the kids who play in the streets. She started with consumer goods such as soft drinks, toiletries and grocery items which are the requirement of every house, and also sweet items for the children. After passing through different phases, her store is now fully stocked with items of daily use and she doesn’t want to lose any customer by saying no to any of their demands. Yasmain is a responsible mother of five and eager to fulfill their everyday expenditures including food, clothing and education. She has enhanced her business with the support of Kashf Foundation as she has been in association with Kashf for seven years. She is amongst the top loyal customers of Kashf. Now she requested a loan of 45,000 PKR to buy additional items including stock of rice, grains, sugar and other grocery items in bulk from the market at wholesale prices. She will then be able to manage increasing demand efficiently. She intends to utilize the earned profits for the betterment of her family members.



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Loan details