A loan of $300 helped to buy staple products such as boxes of soap and sugar, bags of rice and (bouillon) cubes.


Charles's story

Charles is a 37-year-old man, married, with a family. For the past three years he has been managing a small grocery store which he opened in one of the neighborhoods of the capital city. Thanks to this shop, he is able to provide for his family. Thanks also to his expertise in his field, to his warm welcome and good neighborly relationships, he has managed to attract a very large group of customers. However, an increasingly large customer base means that the demand from his customers now exceeds his supply capacity. This is the reason why he is in need of a loan to carry out his activity. This loan will help him to buy staple products such boxes of soap and sugar, bags of rice and (bouillon) cubes. This, in turn, will allow him to adequately meet his customers' needs, increase his sales and his profit margin. Since Charles' dream is to run a large grocery store, he will reinvest part of his profits in his business, with a view to expanding it. The remaining part will be used to support his family, whom he cares for.

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Translated from French by Kiva volunteer Sophie Narayan



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