A loan of $1,975 helped a member to buy a video camera.


Jay Jagannath Group's story

Jay Jagannath group (named after the adorn Lord of Odisha) is located in Chhatapipal, a rural village of Bolangir district of Odisha, India. This group consists of four women who belong to the BPL (Below Poverty Line) category. People from the BPL category live on less than one dollar a day. Alladini, standing at the extreme left with raised hand, is the featured member of the group. She is 35 years of age and lives with her husband, two sons aged 10 & four, and three daughters of 15, 13, and seven, who are studying in the village school.

Alladini is running a video shooting and photo studio at her village in a temporary house with the help of her husband and brother. She has a computer system, a digital still photo camera, and a normal video camera for her business. Apart from this she also sells milk from one cow. Alladini mainly works in her field and looks after the cow.

Her husband and brother go to villages as per the order for video shooting from which in the regular season (from June to September) they earn 2000 Indian Rupees (INR) per month, and in the festival season (from October to May) they earn 5,000 – 8,000 INR per month. From the milk business she gets a monthly income of 2,000 INR.

As Alladini has a big family consisting seven members, she faces a lot of problems managing her family expenses. Therefore she is planning to add some extra income to her family. By utilizing this loan she will purchase an advanced video camera and a cow to add to her income. Alladini has also a strong determination to finish her half-constructed house as soon as possible for her residence and photo studio.

The other three members of her group Hingula, Bidyutdamini and Damayanti are doing tailoring, cycle repair, and a grocery shop respectively.

In this group: Hingula, Bidyut Damini, Damayanti, Alladini
*not pictured



Loan details


Lenders and lending teams



Loan details