A loan of $1,150 helped to buy kites, clothes, sugar, tea, salt, detergent, pasta, beverages, produce, meat, chicken and hamburgers.

Cecilia's story

Cecilia is a member of the “Mirando Hacia un Futuro Mejor” [Looking Towards a Better Future] communal bank in the city of Talca.
She has had a minimarket for 12 months. She says that she works from home Mondays throught Sundays and works from 8:00 a.m. until 9:00 p.m. She sells everything her customers need such as merchandise and clothes. She buys her merchandise in different supermarkets and distributors where she can find it at a low cost, so it works out financially.

With the loan, she will buy kites, clothes, sugar, tea, salt, detergent, pasta, beverages, produce, meat, chicken and hamburgers. One of Celia's goals is haveing her business full of merchandise and putting in more shelves where she can show all of her products, as stocked as possible to have more customers, generate more income and have a better quality of life.

Cecilia lives with her husband and her 15 year old son who is in school. Her dreams for work are to have a well stocked, big business and to have the equipment to be able to sell jerky. Her dreams for her personal life are to care for and maintain her business, since previously she sold merchandise as a street vendor and she was able to set up her locale in her house. Also, to have more time with her family.

She is very happy and grateful for the opportunity offered by Fondo Esperanza, since it allows her to invest in her business. In regards to the communal bank she is a member of, she remarks that there is good communication and trust there. In addition, the trainings have helped her learn new sales and accounting strategies.

Talca belongs to the Maule region, located in the central zone of the country. It is the administrative, financial and cultural center of the region, and the most important city in the Central Valley of Chile. There is a curious expression for Talca in Chile: "Talca, Paris and London". Among the stories about it are that an English person once said 'Talca looks like London" because of the the aboundant fog that frequently covers the city suring winter, giving it the appearance of the capital of the United Kingdom.

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Translated from Spanish by Kiva volunteer Ellen Donohue

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