A loan of $5,125 helped a member comprará ropa de niños, adultos y accesorios como carteras y bolsos.


Tierras Coloradas Group's story

This communal bank is called “Tierras Coloradas” (Red Lands) and it has 17 members who are in a variety of lines of work among which are cushion and bath curtain making, used shoe sales, clothes sales, street market merchants, store owners, flower shop, restaurant, crafts and services, among others. All are from the city of Temuco.

Vannesa is communal bank treasurer and in the photo appears standing in the third row, first from right to left wearing a gray jacket. Her hair is light brown and she wears it lose.

She’s a merchant, specifically selling used and new clothes. She’s been in business five years. She comments that she works very day in various places like schools, street markets, at home and sometimes goes house to house visiting her customers. She arranges her schedule according to availability. She buys the new clothes in the city of Santiago at low cost which is an economic advantage and the used clothes is given to her by friends and family members. She will use the loan to buy children’s and adults’ clothes as well as accessories like wallets and purses. One of Vannesa’s goals is to open a permanent store in order to work more comfortably avoiding the cold in winter and the heat in summer.

Vannesa lives with her two children who are 13 and 6 years of age. Her dream at a work level is to finish her studies and to continue in business to generate higher income and be able to aspire to a better quality of life this way.

She is very happy and grateful for the opportunity being granted by Fondo Esperanza because it will allow her to invest in her business. She comments that the training has been fundamental for her business and also for her personal development because she’s learned how to organize and manager her investments and income better.

Temuco is the capital of the Araucanía Region. The city is located 670 kilometers south of Santiago (Capital of Chile). There is a series of lakefront resorts around it (Pucón and Villarrica) and very eye-catching native flora and fauna concentrated in nearby nature parks. It’s worth stressing that 50% of the country’s existing Mapuche (native peoples) population live here.

In this group: Vanessa, Lilian, Juana, Marlene, Magaly, Maria, Carolina, Jamilet, Lidia, Josefina, Maria, Claudia, Carla, Marisol, Teresita, Ema, Gladys

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Translated from Spanish by Kiva volunteer Polliz



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