A loan of $625 helped to buy patent leather, heels, soles, and other inputs to construct sandals.

Diana Carolina's story

Diana is 25 years old and a married woman with two children of the ages of 6 and 8 years old. They motivate her and inspire her to work every day. About four years ago, Diana began to sell informal women's shoes from a shop in her home, taking advantage of the fact that her husband is a maker of these goods, and little by little gaining profits, which allowed her to save up and buy a glass cabinet to show off her goods.

Her sister is a technology student and taught her to use a computer and to access the internet, and there she found many opportunities to take the business knowledge that she has and use it to generate greater profits, increasing her income. That is why she converted her living room into an internet cafe with two computers for the use of her nearby neighbors. This small business had a large impact on her neighborhood, so she has added a transcription service, then more computers, a calling service, and video games.

Today, she feels the need to increase the size of her business to meet her customers' growing demand and to obtain a better income. Currently, her husband's business of footwear production is also a part of her daily activities, as she invests in prime quality materials and supplies and her husband creates the beautiful designs and fabricates the shoes that Diana sells to her customers. She makes her purchases in specialty stores for cobbling and has three internet suppliers as well.

She is applying for a micro-loan, her first financing through Fundación Mario Santo Domingo, with which she will buy patent leather, heels, soles, and other supplies so that her husband can creatively develop a variety of sandals to the specifications of her customers' requests. With this investment, it will be an opportunity to fulfill her customers' needs quickly and to slowly increase her sales, which has the end result of greater well-being for her family. A goal that she and her husband consistently work toward.

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Translated from Spanish by Kiva volunteer Elizabeth Mount

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