A loan of $3,100 helped a member to buy clothes.

La Florida (Cuenca) Group's story

The La Florida communal bank is comprised of six women and two men who live in different parts of the city of Cuenca. This city is known as the Santa Ana of the Four Rivers. In December 1999 it was named a Cultural World Heritage Site. Cuenca has a varied geography, which provides beautiful landscapes to enjoy nature. Its people, like all of our members, still maintain the culture and traditions of their pueblos. They are kind, gracious, and very hard-working.

María Lastenia, age 44, is one of the members of this group. She is married, and they have four children, ages 19, 18, 15, and 10. Her first daughter is married and lives independently. Her second child attends the university. Her third child goes to high school, and her last child goes to a city school. Her husband is a driver for a private company. The house they live in belongs to them.

María Lastenia devotes herself to the household chores. She has also been selling clothes for six months. She does this by going from place to place in the city, and she also sells to her friends and family members.

This is her third loan with her communal bank. She will use it to buy clothes to stock her merchandise.

Her dream is to have a place or a boutique where she can sell her merchandise.

In this group: María Lastenia, Ana Cristina, María Angelita, Ruth Angelita, Janneth Aracely, Alejandro Dario, Carlos Santiago*, Deisi Sabelina
*not pictured

Translated from Spanish by Kiva volunteer Ginny Kalish

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Loan details