A loan of $2,600 helped to purchase a printing machine and pay for advertisements.


Naomi's story

Naomi is a 48-year-old mother of five from Tel Aviv. She ran a small store that sold candy, drinks, and some gift items. Her business scraped by each month but never produced a steady income. Naomi knew part of her problem was ineffective management, so she enrolled in a business consultation program. There, Naomi learned management skills and decided to expand her store and develop a secure income. Her store now also sells balloons, birthday items, as well as providing a printing service, which prints graphics on shirts, cups, and other gifts. There is an ongoing demand for such items in her area.

Naomi needed this loan to purchase the printing machine and pay for advertisements.

Naomi’s business expansion is succeeding as planned. She wants to see her business move forward and become economically independent, providing for herself and her family.



Loan details


Lenders and lending teams



Loan details