Funded

Total loan: $625
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Marta Luz

Colombia
Barranquilla, Colombia / General Store

A loan of $625 helped to buy supplies, groceries, and liquor in large quantities and with cash.


Marta Luz's story

From 6 a.m. until 10 pm. Monday through Sunday, Marta is attending her business of a general store where she sells supplies, snacks, liquor, meat, and groceries. At her 18 years of age, she has unequaled experience and working ability. Her customers are her neighbors and pedestrians who pass by the location of her business. Her neighborhood is in the south of the city, where she lives with her husband and her 9-month-old daughter. She is very well-known for the good service she offers her customers, whom she treats with a lot of respect. Little by little, her clientele is increasing, and with it, so is the demand for her products, which she sells retail and turns over quickly. Even though her competition is strong, she sustains herself in the market because she offers very competitive prices. Her biggest challenge is always having what her customers need, which are basic goods that they can't wait for since the families consume them daily. This is why her working capital has become insufficient to maintain a stock of merchandise and respond appropriately to the demand. So, she has applied for a Kiva loan, the first financing that she has had with the Fundación Mario Santo Domingo. She will use it to buy supplies, groceries, and liquor in larger quantities so she can receive discounts. She will then be able to increase her sales and profits. Ever-rising prices are constant in her industry, so investing her Kiva loan will be very successful.

Translator profile picture

Translated from Spanish by Kiva volunteer Tanya Harper



Loan details

Loan length:

13 months
Disbursed date: May 23, 2012
Facilitated by Field Partner: Fundación Mario Santo Domingo (FMSD)

Lenders and lending teams



Loan details

Loan length:

13 months
Disbursed date: May 23, 2012
Facilitated by Field Partner: Fundación Mario Santo Domingo (FMSD)