A loan of $700 helped to purchase beauty products and purchase cosmetology tools.


Rocio Del Pilar's story

Rocío is a 23-year-old woman. She is single with no children, and lives with her parents in their own home. She mentions that the quality of life in her community is subsistence living. The majority of residents work for themselves in agriculture, livestock, handicrafts, and raising small animals, and some of them also work in retail. Rocío lives in her own home in the village of Froilan Alama in Tambogrande district in the department of Piura; she only has basic electrical service [no running water]. She also mentions that about 150 families live in this village under these conditions. The commercial activity in which Rocío works is selling beauty products. She has this small business set up in her own home, where she serves her customers who are already loyal. She also provides cosmetology services, and has two years of experience which has allowed her to keep her already established customer base in both businesses. Her parents support her heavily in the work that she does, and there's a good family relationship between them. Rocío has currently proposed to expand her inventory in regards to her commercial establishment (her small business), owing to the fact that it is a very profitable activity in her neighborhood. For these reasons she is requesting a new loan from Edpyme Alternativa for the sum of 1,800 new soles, which will be allocated to investing in the purchase of merchandise (beauty products) and the acquisition of chairs, mirrors, hair-dressing machines, a dryer, and two counters. She will also make improvements to her premises. In time, this will allow her to improve her standard of living along with her family's.

Translated from Spanish by Kiva volunteer Arabella Pollack


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