A loan of $475 helped to buy catalog cosmetics that are available at good discounts and also electronic parts.

Liseth's story

Liseth is 25 years old. She lives with her husband and three children, who are between 2 and 6 years old, in the town of Malambo, twenty minutes from the city of Barranquilla. There she carries out two business activities which make her income. She sells cosmetics to order and also sells electrical and electronic parts. She decided to venture into the latter business because she saw the opportunity to sell this type of products as her husband fixes electrical equipment that is gradually being replaced by electronics. Later, in order to make more income and contribute towards the well-being of her household, she started selling cosmetics through specialized catalogs. She has gained more than 40 regular customers for this business and they gradually refer new customers to her which increases her orders. When her customers request a product, they hand over an initial down payment of 50%. They pay the rest of the sum on credit, making payments every 10 to 15 days. There are some customers who do not have the money to make the initial down payment for their order, however, and Liseth needs to have a cash fund available so that she can finance her credit portfolio and offer her customers better terms and conditions. This has become her main challenge as she doesn't have enough working capital to achieve it. For this reason, she is requesting a Kiva loan (her first loan from Fundación Mario Santo Domingo) which she will use to buy cosmetics from her catalog that are available at good discounts. She will also buy electronic parts that experience tells her have an easier turnover. She will also make the most of discounts which will allow her to sell to her customers on a better installment plan. This will boost her number of customers. In the meantime, she has a profitability on sales of at least 35% and an accounts receivable turnover period of 40 days. Based on these financial indicators, we predict her business growth and that she will start being able to have the resources she needs to make new profits so that she can improve her home and thereby increase her family's quality of life.

Translated from Spanish by Kiva volunteer Linda Oxnard

Loan details

Lenders and lending teams

Loan details