A loan of $475 helped to buy oils, pasta, grains and other products.

Martha Consuelo's story

44-year-old Martha is a married woman with three children who are between 5 and 12 years old. She makes income through her daily work in a store that she owns where she sells snacks, food products and soft drinks. She started her business as a way of making additional income to put together with that made by her husband who works as a taxi driver in order to provide for their family's well-being. In addition, she wanted a job that would allow her to be at home close by her children while they are at an age when she needs to educate them and care for them, especially one of them who is disabled.

Martha started out in her business selling soft drinks but gradually, using her savings, she stocked it with a variety of other goods. Every day she has new customers and she needs to keep her store stocked with a variety of products that she sometimes does not have. This is why she is applying for a Kiva loan (her first loan from Fundación Mario Santo Domingo). She will use the money to buy oils, pasta, grains and other products that her customers buy every day and which experience a very quick turnover. As a result of this investment, she will be able to maintain her stock levels and respond effectively to her customers. The biggest challenge she faces in her business is not having enough working capital to meet her permanent demand. This is why her investment will be successful.

Translated from Spanish by Kiva volunteer Linda Oxnard

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