A loan of $3,350 helped a member to grow poinsettia plants.

Linda Vista Group's story

Avelina is 42, and from a place where the main economic activity is growing poinsettias and crafting pine needle baskets. This is because it is very close to the Monarch Butterfly Sanctuary and the archeological site of Zirahuato.

She is married to Leopoldo and they have six children: Juan Iván Ivon, 16; Maley, 14; Aylin, 13; Itzel, 3, and a 20-day-old little girl.

The poinsettia production currently generates 680 permanent jobs and 320 temporary, and she says that the majority of day laborers that cultivate that plant are employed by women. Avelina is one of those women who are helping their families succeed, and wish to provide them a better quality of life, in spite of the fact that she has had little since the birth of he small son.

She is working to start the new flower season, and that is why she is asking for the loan from the financial institution because she wants to buy soil, pots, fertilizers, and plastic sheeting for the nursery; the plastic sheeting she has is very worn due to inclement weather.

She says that when it isn't poinsettia season, she sells seasonal fruit, and her husband helps her rent avocado and peach orchards, and then to harvest the fruit and take it to sell at the wholesale food market in the country's capital. She says that she has been in the poinsettia business for more than 25 years. Avelina's goal is to develop another nursery that is a bit more spacious, in order to grow more poinsettias.

One of her goals is to be able to buy a truck so that she can go to sell at the wholesale food market in Zitacuaro. This would involve products such as nopales, avocados, and peaches, as she has orchards and wants to make the most of it, in order to also get customers here in the region.

The other group members are Alejandro, Epifania, Mauricio, Catalina and Ivan. All are very thankful for the loan they have received.

In this group: Alejandro, Avelina, Epifania, Mauricio, Catalina, Ivan

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Translated from Spanish by Kiva volunteer Jeff Goldie

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