A loan of $875 helped to buy electrical appliances to continue building up her business and filling customer orders.

Gloria Elena's story

Gloria still has her electrical appliance business, almost 80% of which is through orders. Her husband also sells electrical appliances, earning additional income for supporting the family. With the loans, they have been buying more products, and thanks to this have managed to gain more customers, and generate more earnings.

With her loan, she will buy three irons, two electric hotplates, two tape recorders, two rice cookers, three Premier DVD players, two blenders, three sewing machines, and three small bicycles.

Almost all this merchandise is for delivery. For this she takes cash, and extends credit. She buys at wholesale, so they give her better prices, and she also sells to her customers at affordable prices.

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Translated from Spanish by Kiva volunteer Jeff Goldie

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