A loan of $550 helped to buy seasonal clothing.

Ruth's story

Ruth is part of the “Ilusión 2011” communal bank belonging to the city of Viña del Mar. She has been selling new clothes for adults and children for two years. She buys her merchandise every two months in the city of Santiago’s Meiggs neighborhood. She comments that she started the business when she retired from her salaried job; at that time she noted that she had to continue earning income. Her sales are home-based. Customers place orders and she then goes out and buys the merchandise.

She has a large number of customers who like her way of doing business. She will use the loan to buy seasonal clothes, specifically jeans and t-shirts. Her business goal is to earn good profits to buy a vehicle that will make it possible for her to transport her merchandise.

Ruth lives with her mother and her sister. One of her dreams is to have a house of her own and to do so she’s already signed up for a housing subsidy and is waiting for the approval to start building. Her motivation to stay in business is that she must be able to pay the costs of the house as well as support herself.

Ruth comments that she’s had to care for her mother who is bedridden and needs special care for the last three years. Her business affords her the flexibility in schedule that she needs to be able to care for her.

She is very happy and grateful for the help Fondo Esperanza has given her because she was able to invest in the business which has led to improved income and thus a better quality of life.

With respect to the training, she’s learned how to better manage her income which has allowed her to organize her business’ bookkeeping so she mentions that the institution has been an integral help.

Viña del Mar is a city and commune located on Chile’s central coast. It’s knows as the Garden City because of the gardens and patios some of the city’s older homes have. It is also considered to be Chile’s tourism capital.

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Translated from Spanish by Kiva volunteer Polliz

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