A loan of $1,050 helped to buy shelving on which to display her products, and to buy beauty products and clothes.

Judy Alejandra's story

Judy is 23 years old and her business is selling clothing and beauty products. She learned this business when she worked seasonally in different stores. As she needed to make income with which to support herself and cover her education expenses, Judy decided to start selling merchandise such as clothing to which she later added beauty products.

Judy needs to buy shelving so that she can display her products (beauty products and clothes). This will allow her to have enough stock to meet demand during the end-of-year season when Judy hopes that her sales will increase. Judy's short-term dream and goal is to finish her studies (she is training to become a draughtswoman). She would also like to consolidate her business by setting up sales premises.

Translated from Spanish by Kiva volunteer Linda Oxnard

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