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Willdrin lives in the city of Cartagena de Indias with his wife and two children, ages 2 and 7. He is an entrepreneur who has been able to generate income through his own business where he produces cookies that are sold to different stores in the city. Willdrin started in this business when the previous owner decided not to continue. He purchased the business on credit and repaid the debt a little bit at a time. Willdrin started out with an industrial oven, a display case for holding bread loaves, and oil cans. With these assets, he was able to begin producing and specializing in cookies since he does not have the infrastructure for a formal bakery, which is his goal at the moment. Over time and after extensive marketing, he was able to create his own market. Today he serves 50 stores and hopes to add new products, such as other baked goods, to increase his income. He has the potential to gain more stores and captive markets that will buy cookies through pre-sales.

For this reason, Willdrin is requesting a Kiva loan because he needs to buy a rolling machine so that he can start producing bread and adding new products one at a time.

View original language description ↓
Willdrin vive en la ciudad de Cartagena de Indias con su cónyuge y sus dos hijos en las edades de 2 y 7 años. Él es un emprendedor que ha logrado generar ingresos mediante su propio negocio, a través del cual fabrica galletas que comercializa en diversas tiendas de la ciudad. Su actividad productiva la inició cuando el anterior propietario de este negocio, decidió no continuar con su actividad y Willdrin se lo compró a crédito y lo pagó poco a poco; así fue como inició: con un horno industrial, una vitrina para pan grande y las latas , activos con los que se dio a la tarea de empezar a producir y especializarse en galletería, pues no contaba con una infraestructura para la producción de panadería, que es su meta actual. Poco a poco, y mediante extensas labores de promoción, fue creando su propio mercado, hoy cuenta con 50 tiendas y espera agregar nuevos productos como los de panadería, lo cual incrementaría sus ingresos, pues cuenta con un potencial de tiendas como mercado cautivo, que hoy le compran galletas y en el cual, ya ha hecho su preventas. Esta es la razón por la cual acude a su credikiva porque necesita comprar una cilindradora para iniciar su producción de panadería e ir agregando uno a uno nuevos productos.

Additional Information

About Fundación Mario Santo Domingo

Fundación Mario Santo Domingo (FMSD) is a non-profit organization in northern Colombia dedicated to developing programs for the country’s poorest communities. In addition to numerous social services, FMSD runs a microfinance program to strengthen micro-businesses in the areas where it works. The organization also offers several non-financial components as part of this program, including training to help entrepreneurs start their own businesses.

About Colombia

  • $11,100
    Average annual income
  • 323
    View loans »
    Colombia Loans Fundraising
  • $18,147,400
    Funds lent in using Kiva
  • 1,782.0
    Colombia Pesos (COP) = $1 USD

Success!! The loan was 100% repaid

A loan of $1,200 helped Willdrin to purchase a rolling machine for making bread.
100% repaid
Repayment Term
21 months (Additional Information)
Repayment Schedule
Aug 31, 2011
Sep 12, 2011
Currency Exchange Loss:
Jun 17, 2013