A loan of $675 helped to purchase women's clothing and cosmetics.

Martha Rosa's story

Martha is a merchant. She is married and has two children. She has a small business selling clothing, cosmetics and other accessories. She started this business to help her husband with household expenses. She affiliated herself with Avon and started out with her own money, offering products via catalog. She then started introducing more products and variety with the help of loans from Kiva partner Afodenic, and she has had four loan cycles. With this new loan she plans to purchase undergarments, women's clothing and cosmetics like perfumes, creams and lotions, makeup and lipstick, as well as earring and bracelets. Martha is hoping to increase her sales and thus increase her profits.

Translated from Spanish by Kiva volunteer Marty Greenstein

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