A loan of $600 helped to buy perfumes, cosmetics, talcum powders, and other products that have been ordered by her customers.


Ana's story

Ana is 58 years old and lives in the city of Cartagena with her 20-year-old son. She arrived here from her birthplace of Tumaco in search of new horizons for her son, who is her primary motivation for working persistently and achieving future success. For this reason, she established a business selling various merchandise such as colognes, cosmetics, clothing, women’s accessories, household goods, and other items. She conducts cash sales and also extends credit to her loyal customers. Her growing customer base has exposed her lack of sufficient capital to respond to their orders. For this reason, she is applying for a Kiva loan, her first form of financing through Fundación Mario Santo Domingo.


Ana will use the money to buy large volumes of perfumes, cosmetics, talcum powders, and other merchandise that have been ordered by her customers so that she can respond to them in a timely manner. This will allow her to continue gaining credibility and positioning in the marketplace. Her dream for the future is to have her own shop with a large space. For this reason, Ana strives every day to establish convenient business relationships.

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Translated from Spanish by Kiva volunteer Ronan Reodica



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