A loan of $625 helped to buy supplies in bulk (rice, oil, root vegetables, etc.).

Betty Isabel's story

Betty is 39 years old. She lives with her spouse and her 13-year-old son in the city of Barranquilla, in a location very close to the city's commercial zone, where various stores, businesses and informal traD. all coexist. Betty founded a business preparing food which was aimed at employees of companies in the area, with a diversity of dishes. However, her business was not sustainable in this manner, because her customers were provisional workers, and they left, draining a large part of her capital. Determined to sustain herself in this market, she got the idea to sell food by the portion from 2 points of sale. Thus, she now sells rice with mullet and vegetables (a characteristic local dish in Barranquilla), and chicken and rice, which are served on bijao leaves, accompanied by hard-boiled eggs and a corn-based drink, to her customers in an independent manner. She receives help from her husband and her father in the daily operation of the business. She wants to achieve growth with her business, and for this reason she applied for a Kiva loan, her first financing with the Mario Santo Domingo foundation. She will use the loan funds to buy raw materials and supplies in greater volume, and thanks to this she will receive discounts and be able to increase her production, initiating her process of entrepreneurial growth. She is grateful for the opportunity to strengthen her business, because it will let her increase her family income, so that together with her husband she can help her children get ahead in life. While she works to achieve her dream, Betty manages her business with a 15-day turnover of accounts receivable, a turnover of 1 day for finished products, and a profit margin on sales of no less than 20%, which she plans to increase with her good performance.

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Translated from Spanish by Kiva volunteer Patricia Linderman

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