A loan of $500 helped to buy clothing and cosmetics.

Elsi Lorena's story

Elsi Lorena is 28 years old. She lives in her house with her life partner who works as a driver and her two small daughters who are 7 and 12 years of age. To Elsi, her daughters are everything and she works hard so that they can get ahead in life and to give them more opportunities than she has had.

Elsi has a store in her home where she has recently included the sale of personal care products and clothing. In fact, this has gone very well for her given that, in addition, she attends to her customers with great friendliness and dedication. This has resulted in a preference for her and her clientele is growing. This small business is her principal source of income, which is why she fights to keep it operational, to be able to allow her family to get ahead thanks to the benefits this business generates.

Elsi’s dream is to have a large and well stocked store where her customers can find everything they need. To do this she needs to reinvest in the area where she has noticed things going well, the clothing and cosmetics sales. She is requesting a loan from Integral to buy these products, see her business flourish and give her family a better quality of life.

Translated from Spanish by Kiva volunteer Monica Wooters

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