A loan of $400 helped to buy more products to sell in her small grocery store and to increase her inventory.


Martha Elena's story

Ms. Martha, 54, is originally from Pueblo Nuevo in the municipality of Estelí. She is married, the mother of two children, and sells food products in a small pulpería [grocery store] that she runs herself. She has this pulpería in her house and has been running it for seven years. She started her business with very little capital and without any help. Over time, she has been improving and growing her business. She expects great growth for her business. Both of her children support her. Her oldest son works in Costa Rica and sends remittances to help her with the household expenses. She is requesting a loan to buy more products to sell in her pulpería and to increase her inventory. She hopes that this will allow her to improve her sales, keep the store stocked with all types of products that people demand, increase her clientele, and improve her earnings. She would like to convert her pulpería to a mini supermarket. One of her next goals is to repair her house, as well as to incorporate clothing sales into her business. She considers herself to be a woman with a great desire to improve.

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Translated from Spanish by Kiva volunteer Katie Kavanagh


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