A loan of $3,600 helped a member to invest in cellular telephones.

Mujeres Encantadoras Group's story

This group is called "Mujeres Encantadoras" (Enchanting Women.) The members chose this name because they yearn for the daily success of their businesses. They are looking for an opportunity to increase their sales and grow their businesses. They are located in the state of Mexico in Mexico. This group has 11 members, and this is the first time that they have requested a loan. Micaela S. M. is a member of the group. She is 43 years old, and has a middle school education. She is a housewife who has 2 children: a boy and a girl. She has a business selling telephone equipment that she started 5 years ago. She requests a loan so that she can buy more equipment and have the variety of products that her customers demand: newer equipment in a greater variety of brands. Her customers are from the areas surrounding her community. They prefer to buy from her because of the quality of her products, the good service that she offers, and the friendly attention that she provides them, which helps her to expand her customer base. At this time, as she requests this loan, she feels very happy to have the opportunity to make a new investment in her business and to be able to distribute more products. Her business is so important, since with it she can cover the household expenses and in this way have a better quality of life for herself and her children. She also yearns to provide her children with a professional degree so that they can have a better future. Note that the woman that is not seen in the photo is Maria Guadalupe H..

In this group: Margarita, Maria Guadalupe, Ana, Josefina, Imelda, Cristina, Juana, Veronica, Micaela, Georgina, Ma Del Carmen

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Translated from Spanish by Kiva volunteer Lisa Grobar

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