A loan of $575 helped to buy beauty and personal care products as well as hairdressing supplies.


Betty Judith's story

Betty is 53 years old and lives with her partner in La Magdalena neighborhood. She has a hairdressing business where she also sells her customers hair products and other products that highlight their male and female beauty and image. This is Betty's first loan from Fundación Mario Santo Domingo and her first Kiva loan. She will invest it in buying beauty and personal care products and hairdressing supplies that she needs for her beauty treatments such as hair straightener, shampoo and rinse. She will make these purchases wholesale and pay cash. This will be a successful investment as she will receive discounts for buying in large quantities. This will help keep prices reasonable for her customers. Betty started her business ten years ago and she runs it from her parents' home. There she provides her customers with hair cuts, hair straightening, pedicures and manicures. She also sells related merchandise for her customers' personal and professional image such as skin cream, nail polish, cosmetics, etc. Betty's dream is to own a hair and beauty product wholesalers as well as an academy where she can teach students the techniques that she knows so well and that she would like to hand down to other generations so that they can turn this knowledge into a business that makes them income and permanent work. Betty's biggest challenge is having her own home where she can comfortably locate her small business. For this reason, she takes care every day to work hard in order to make the savings she needs to achieve this.

Translated from Spanish by Kiva volunteer Linda Oxnard



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